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Agencies

White-label paid media platform for agencies

Plan, launch, optimize, and report on client campaigns from one agency workspace, powered by proprietary machine learning and built to help your team improve performance at scale.

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Otis agency onboarding workspace

Increase client capacity by 2x without adding media buying headcount.

Improve client ROAS by 2x through continuous campaign optimization.

Protect margins by reducing repetitive execution and reporting work.

Standardize strategy, creative, optimization, and reporting for every client.

Trusted by 100+ agencies white-labeling Otis to deliver better client results

“Without Otis, I don’t think I could run my agency the same way. It completely changed our workflow.”

Brett Sirianni

Brett Sirianni

Chief Digital Officer at brettsirianni.com

“Streamlining our advertising campaigns with Otis has been amazing. It's taken a ton off our plates, our clients are happy, and the results speak for themselves.”

Daniel Lodestro

Daniel Lodestro

President and CEO of TrendUP INC

Designed for the teams running client media

One workspace that adapts to the way your agency delivers, whatever your model or mix of clients.

Marketing agencies
Creative agencies
SEO agencies
Growth marketing firms
Fractional CMOs
Consultants
Social media agencies
Web development studios

Your platform team

Built for how agencies work

Meet your paid media team

Otis AI gives agencies access to specialized tools for strategy, market intelligence, creative, search, optimization, and reporting, helping your team manage more clients, standardize delivery, and protect margins without adding headcount.

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The StrategistThe AnalystThe Creative DirectorThe Search Specialist
Otis Strategist AI media plan

The Strategist

Custom AI media plan for every client, built in minutes.

The Strategist turns each client’s goals, budget, audience, and growth objectives into a tailored media strategy. The Strategist recommends channel mix, budget allocation, audience direction, funnel structure, and performance projections your team can defend to clients.

  • Plan the right channel mix for each client objective
  • Allocate budget by platform with clear rationale
  • Project reach, clicks, conversions, and ROAS
  • Refine strategy as new campaign data becomes available
Otis Optimization Center

Optimization Center

Continuously improve campaign performance across every client.

As part of the Strategist, the Optimization Center reviews live campaign performance and recommends changes across creative, audiences, keywords, budgets, and campaign structure. Your team can compare current settings with proposed changes, then approve updates before they go live.

  • Review creative, audience, keyword, and budget recommendations
  • Compare current settings with proposed changes
  • Approve campaign structure updates before launch
  • Track optimization history across accounts
Otis Analyst competitor insights

The Analyst

Uncover competitor, trend, and sentiment insights for every client.

The Analyst reviews each client’s website and market context to surface competitor positioning, emerging trends, sentiment signals, and recommended next actions. It turns market intelligence into campaign direction your team can use across strategy, creative, and media planning.

  • Identify relevant competitors and positioning opportunities
  • Surface emerging audience and category trends
  • Analyze brand, category, and competitor sentiment
  • Turn insights into recommended campaign actions
Otis Creative Director generated ads

The Creative Director

Stronger creative, produced at scale.

The Creative Director helps your team produce platform ready ad variations from a client brief, brand assets, and creative references. It supports faster creative development, helps fight creative fatigue, and recommends assets based on campaign goals and performance data.

  • Generate multiple visual and copy variations
  • Adapt creative for Facebook, Instagram, Google, TikTok, LinkedIn, and more
  • Refresh underperforming ads with new concepts
  • Support stronger creative testing across clients
Otis Search Specialist SEO report

The Search Specialist

Improve search performance and capture more high intent demand.

The Search Specialist analyzes each client’s website to uncover paid search opportunities, keyword gaps, visibility issues, and competitive positioning. It helps your team identify high intent demand and build stronger search campaigns faster.

  • Uncover paid search opportunities and keyword gaps
  • Identify visibility issues and competitive positioning
  • Capture high intent demand across search
  • Build stronger search campaigns faster
Brett Sirianni

Agency partner behind Muzmerch results

“Otis.ai has been a total game changer for managing paid media. It’s taken so much of the day-to-day pressure off my plate—from campaign setup to budget allocation feels smoother and faster. My clients are noticing the results. Campaigns are performing better, CPAs are down. Highly recommend for agencies looking to scale their media buying without scaling their workload.”

Brett Sirianni

Chief Digital Officer at brettsirianni.com

Muze Merch

Client of brettsirianni.com

“MuzeMerch averaged a 5.7x ROAS for the full year after struggling to crack a 3x ROAS for the three years prior to Otis.”

5.7x

ROAS on Google against a 3x ROAS goal

3x

ROAS on Meta

39%

Increase in total revenue in one year

20%

Increase in Average Order Value (AOV)

TrendUP

Agency partner behind FIH results

“Streamlining our advertising campaigns with Otis has been amazing. It's taken a ton off our plates, our clients are happy, and the results speak for themselves. Now we can sell our ad services stress free knowing we have a team at Otis to take care of all of this for us.”

Daniel Lodestro

President and CEO of TrendUP INC

BrightStag Digital Marketing

Agency partner

“I've been extremely happy with both the support and results from Otis. The platform's ability to dynamically allocate budget across multiple ad channels based on performance is a total game-changer. My campaigns have delivered significantly better results compared to managing them manually within individual platforms. I can't imagine going back to the old way of running ads!”

Fredric Schwartz

Chief Executive Officer at BrightStag Digital Marketing

OSMOS

Agency partner

“Our agency had a great experience working with Otis.ai! The company and our Account Manager really had a big impact on our clients’ digital presence. We highly recommend their services!”

Laura Fallani

Senior Advisor at OSMOS