Franchises
Otis helps franchise brands manage paid campaigns across locations with approved creative, brand guardrails, local execution, and unified reporting. Corporate teams can standardize strategy while franchisees launch localized campaigns without heavy agency coordination or manual ad management.
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Central control, local execution
Corporate teams can set approved creative, budgets, audiences, and brand guardrails while franchisees launch localized campaigns for their markets.
Franchisee simplicity
Give locations an approved paid growth workflow without complex ad platforms, manual campaign management, and reduce the need for fragmented agencies.
Flexible funding models
Support brand funded campaigns, local franchisee top ups, and market level budgets while keeping spend aligned with your marketing fund structure.
Measurable local ROI
Connect campaign performance with POS, CRM, and local business data to show impact beyond clicks.
Otis is built for franchise systems that need corporate control, local campaign execution, brand consistency, and clear performance visibility across every market.
Your franchise media team
Otis AI gives franchise marketing teams specialized workflows for strategy, market insights, creative, search, optimization, and reporting, helping corporate teams support local growth while keeping campaigns aligned across every location.
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Share performance under your own brand.
Otis supports fully customized customer facing dashboards, allowing franchise brands to use their own branding, colors, logos, and domain when sharing results with stakeholders, franchisees, or local operators.


Custom AI media plan for national goals and local markets.
The Strategist helps franchise brands turn business goals, location data, budgets, audiences, and market priorities into a clear media plan. It recommends channel mix, budget allocation, audience direction, funnel structure, and performance projections that can be applied across markets.


Understand market opportunities across locations.
The Analyst reviews market context, competitors, audience trends, and local performance signals to help franchise teams identify where to focus paid media efforts. It turns local insights into campaign direction for corporate teams and franchise operators.


Create approved ad variations for local campaigns.
The Creative Director helps franchise teams generate platform ready creative that stays aligned with brand guidelines while supporting local relevance. Corporate teams can maintain consistency while locations run campaigns tailored to their markets.


Capture local demand across high intent searches.
The Search Specialist analyzes search opportunities across locations to uncover keyword gaps, visibility issues, and local demand. It helps franchise teams build stronger paid search campaigns for markets where customers are already looking.
“FIH is such a niche business and yet with Otis, we were blown away every month with the amount of leads we generated.”
380+
High-quality leads
<$1
Cost per click
39%
Lower cost per conversion with AI-driven ads