Internal media buying team
Otis AI helps internal teams plan, launch, optimize, and report on paid campaigns across channels with greater speed and consistency. Give your team a smarter operating layer for campaign strategy, execution, creative intelligence, optimization, and reporting without adding more manual work.
Book a strategy call
Expand team capacity and expertise
Manage more campaigns with clearer recommendations, performance insights, and guidance that helps your team sharpen their media buying skills.
Improve campaign performance by 2x
Use proprietary ML to identify opportunities across budgets, audiences, keywords, creative, and campaign structure.
Reduce manual execution
Cut down repetitive campaign setup, monitoring, optimization, and reporting work across paid channels.
Standardize paid media workflows
Create a more consistent operating system for strategy, execution, optimization, and reporting across your brand.
Trusted by businesses and internal media teams to improve paid media performance with greater speed and efficiency
“Not only have we doubled our monthly spend on that brand, but we’ve also added two more brands to the platform.”
Ben Jata
Head of eCommerce & Digital Marketing at TGS Holdings
“Working with Otis allows us to sleep well at night knowing that everything is optimized, running efficiently and all the problems are being handled.”
Christopher Mohs
COO at Smart Healthy Green Living
Otis AI helps internal teams manage strategy, launch, optimization, creative intelligence, and reporting across channels from one connected platform, without adding operational complexity.
Heads of MarketingPerformance Marketing TeamsGrowth TeamsIn House Media BuyersMarketing DirectorsDemand Generation TeamsYour internal media team
Otis AI gives internal teams access to specialized workflows for strategy, market intelligence, creative, search, optimization, and reporting, helping your team move faster and improve performance across your brand’s paid campaigns.
Book a strategy call
Custom AI media plan around your brand’s goals, budget, and audience, built in minutes
The Strategist turns your business objectives, budget, channels, audience data, and historical performance into a clear media plan. It recommends channel mix, budget allocation, funnel structure, audience direction, and performance projections your team can use before campaigns launch.
Plan the right channel mix based on campaign objectivesAllocate budget across platform with clear rationaleMap campaigns by audience and funnel stageRefine strategy as new performance data becomes available
Continuously improve campaigns as performance data changes.
As part of the Strategist, the Optimization Center analyzes campaign performance across creatives, keywords, budgets, audiences, and structure. It recommends changes your team can review and apply to improve efficiency, reduce wasted spend, and strengthen performance over time.
Review budget, audience, keyword, and creative recommendationsCompare current settings with proposed changesApprove campaign structure updatesTrack optimization history across campaigns
Turn market, competitor, and trend insights into campaign direction.
The Analyst reviews your website, market context, competitors, and category trends to surface opportunities your team can use across media planning and creative strategy. It helps internal teams identify positioning gaps, emerging demand, sentiment signals, and recommended next actions.
Identify competitor positioning and category opportunitiesSurface emerging audience and market trendsAnalyze sentiment and campaign themesTurn insights into recommended actions
Generate and evaluate stronger creative options before launch
The Creative Director helps your team generate platform ready ad variations from your brand assets, campaign goals, and creative references. It supports faster creative development, helps reduce creative fatigue, and uses predictive scoring to identify the messages, visuals, and formats most likely to perform.
Generate multiple ad and copy variationsScore creative before campaigns launchRefresh underperforming ads with new conceptsSupport stronger creative testing across channels
Improve search performance and capture more high intent demand
The Search Specialist analyzes your website and search landscape to identify paid search opportunities, keyword gaps, visibility issues, and competitive positioning. It helps internal teams build stronger search campaigns and uncover demand that may be missed through manual research.
Find high intent keyword opportunitiesIdentify search visibility gapsAnalyze SEO, AEO, and GEO performance signalsRecommend search campaign improvements
Ecommerce / Retail
“Not only have we doubled our monthly spend on that brand, but we’ve also added two more brands to the platform.”
Ben Jata
Head of eCommerce & Digital Marketing at TGS Holdings, the agency handling Extra Butter
27x
ROAS (increase from 5x before Otis)
$2.25M
In purchases from ads in the first year
71%
Reduced management costs
The Strategist
The Analyst
The Creative Director
The Search Specialist
