
Miami Hack Week’s official marketing partner, Otis AI, helped to bring in over 2,000 attendees in its largest event yet
Otis AI was announced as the official marketing partner for Miami Hack Week 2022, which took place on January 23-30th, in Miami, Florida.
Miami Hack Week is a mega-hackathon event that brought together over 2,000 engineers, founders and investors (from 35+ countries) for a nonstop week of building, connecting, and learning in an effort to promote the growth of tech ecosystems.
Miguel Guerrero (co-founder & CEO of Otis AI) had the amazing opportunity to attend hack week in Miami and shared his experience:
> Miami Hack Week was an unforgettable experience. As the official marketing partner of Miami Hack Week 2022, Otis AI played an important role in bringing together over 2,000 engineers, builders and investors around the world for a non-stop week of building, connecting and learning. We are inspired by this amazing community and excited to continue to support the growth of the Miami tech ecosystem.
We are thrilled that Otis created an impact in encouraging more participants to attend hack week. Jose Sirven, Head of Comms at Miami Hack Week, had this to say about Otis’ efforts:
> In less than a week, Otis was able to bring Miami Hack Week’s website to be the first on hackathon searches. Otis’ ad targeting allowed Miami Hack Week to recruit an additional 600+ participants with less than 5 days before our registration deadline. We were blown away with the ease of creating such an effective ad, and the support team was available every step of the way. We’re looking forward to continuing to work together with Otis for our future programs.
Thank you to Miami Hack Week for an incredible week, and we are excited to continue working together in the future!
About the author
Chiara Squillantini
Creative Director
Chiara Squillantini is the Creative Director at Otis AI, where she has been shaping branding and marketing strategies since August 2020, ensuring consistency across Otis AI’s marketing efforts. She holds a background in copywriting, marketing research, and brand management from Ace Saatchi & Saatchi, Royce Agency, and Unilever Philippines, respectively. She is passionate about digital marketing and technology and likes to share insights on digital marketing trends through blog articles and press releases for Otis AI.